From campaigns to partnerships, strategy to tactics.
Consult means to “give help or advice” and that’s exactly what I do. Utilising my diverse and extensive experience across publishing, digital, marketing, branding and content, I work with brands and individuals on defining their business objectives, creating solid strategies to achieve these and ensuring adequate resources are in place to execute on agreed tactics and analyse performance.
With more than 15 years experience as a writer, editor and content strategist, I work with brands and individuals to define their key communication messages then target the most relevant platforms and mediums to reach, grow and engage their audience. When I’m not doing this, I discover interesting folk, ask them questions and write about the experience for publications across the globe.
I believe in collaboration over competition and savour the opportunity to work alongside brilliant minds and curious creatives. I present an annual event at Vivid Ideas in Sydney and ACMI in Melbourne as one-half of FKKD. I also collaborate with various brands and individuals on influencer and media events, brand advocacy, tenders, website strategies, campaigns and workshops.
Australia – US – UK
Australian & London Contributor
Marketing Specialist, AU Launch Consultant
Brand Content Manager, MIMCO
Media Developer, MBA Program
Head of Marketing
Editor, Taking Back Retail
Guest Lecturer (Marketing, Fashion)
Audience Engagement Manager
Guest Lecturer (Marketing, Reinvention of Cool)
Create meaningful content
Real conversations that inspire, educate & entertain.